VZAPP is the result of a very successful school project called "Project New Startup". My team and I had to think up a new start up that we were going to realise. We all love music and video, so we decided to build some kind of application that uses these contents. There were a few deliverables we had to hand in at the end of the project. One of them was a one pager, this could be a PDF, poster, flyer, website, video, you name it. We chose to make a website. This because I really like to making websites and in my opinion you can create the best interaction between article and reader if you can show animated content and there is a possibility for the user to interact with the website. I also did the technical realisation for the project. We had to tell and show that what we wanted to make would be possible. I did a few tests with API’s to see if we could connect them together. This worked out fabulous, so we continued with this start up. I really enjoyed creating this website.
The brandboard made in the style of the movie Deadpool was a side project I had to create for a school project. The project had a few sides. The original assignment was to create an Apple watch app in the style of a movie. We had to use several design- and interaction principles for the app. Later they changed the deliverables for the project and made the watch app an object that wouldn’t be graded. I decided to do a few parts of the assignment still. I chose to make the brandboard, because I really liked making such an interface. I chose to create the brandboard in the style of an watch, because that is what it would be designed for.
designed the Octopus as a spare time project. I got the idea from an amazing tattoo I saw online. I wanted to practice some more with Illustrator and this was a great opportunity to do so.
The Space Needle video was a spare time project. A friend and I decided to create something cool when we had a few spare hours at school. We saw the “werken bij Defensie” and “ Thales “ promo videos online and thought that that was very cool. I did some motion tracking and added a few effects to the video. I used Illustrator and After Effects for this short video.
At the time I was less busy with school, I decided to do a little side project. I wanted to build an Instagram account with art and design in it. I wanted to post something weekly. I decided that I wanted to learn how to draw people in Illustrator. I started off with the lead singer of the band The 1975, Matthew Healy. In my opinion it went pretty well. After drawing him, I drew Jesse Eisenberg, Jared Leto as The Joker and Deadpool. After posting these almost every week I stopped. This was because I had less time and I wanted to try something different. (www.instagram.com/marthesselink)
For a school project, called Project Transmedia Storytelling, I had to create some kind of hoax by using 5 different kind of media types. I did this in a team. I had to design the website. Originally it had a timer on the frontpage that was counting down to the point where “the Revolution” would start. The black image behind the text “the Revolution” was a video with some kind of glitch in it. Also we didn’t fill in the “preview” spots, because the website was just a test and people had to send in their work to get featured at the preview spots.
For a school project, called Content Creation, I had to make a short video that would be a re-write of the famous fairytale “Little Red Riding Hood”. I decided to do some kind of weird side story about the Wolf being an assasin hero. I enjoyed making the scenes and characters. I wanted the Wolf and the Princess to have quite a big head, just so they would look cute. The Villain had to be long and thin: this was because my moodboard pointed out that that is what Villains mostly look like. I’m not a big fan of animating stuff, so I wasn’t too happy with the result.
For a project in my first year, called Project Customer Rules, I had to build a mobile app, a flyer and a video for a company called Eventeers. They set up some kind of treasure hunt in the Ruhr Area in Germany. I visited this place to get a lot of pictures and to shoot movies for their trailer. Sadly enough I lost the files of the website so I can’t show them to you.
A friend and I have built “PearProxy”. This is an online proxy site that was fully functional and online. We did this to see if we could get enough people using our site so that we could generate money with advertisements. It was a very succesful website and we have had a lot of users from different countries all over the world.
I’m Mart Hesselink. I’m 19 years old and I’m an Art and Technology student. I see myself as a web/graphic designer.
For the graphic design part I design logos, flyers and business cards. But eventually I prefer working as a Webdesigner or a Programmer.